Partnership between V+O Communication and Corporate Citizenship in field of sustainable development

Source: eKapija Tuesday, 29.03.2011. 14:29
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V+O Communication agency, one of the leading PR agencies in the region, has signed a strategic partnership with the global sustainability consultancy Corporate Citizenship, with the aim of taking the leading role in shaping and transforming the constantly changing business environment and forming the bullet-proof shield of sustainable development in Southeast Europe.
Owing to this cooperation, in addition to its standard portfolio of PR services, V+O Communication, operating in Serbia since 2008, is able to offer their clients innovative, strategic sustainable development solutions in line with their business objectives.
With a 15-year experience, Corporate Citizenship (www.corporate-citizenship.co.uk) today advises clients in 40 countries on how to make the right choices, enabling them to survive and develop through the guarantee that sustainable development will positively influence their business while providing the top position in the market.
Among their long-standing clients are Unilever, Diageo, Vodafone, Gatwick Airport, Pearson, Lafarge, Barclays, HSBC, Cadbury Schweppes, Imperial Tobacco.

On the occasion of signing the partnership contract, V+O President Thomas Varvitsiotis stated: "After 10 years of rich experience in campaign implementation in the area of corporate social responsibility, we feel that it is the appropriate time to further invest in our expertise and new technologies in the field of sustainable development."

- As for that, we are convinced that we have found the right partner, Corporate Citizenship, a consulting agency that has set the benchmark in the area of corporate sustainability on the world-wide level.

The cooperation of the two companies will contribute to creating innovative sustainability services, such as: creating sustainable development strategies in line with business objectives of companies, environmental risk management, investment in local community projects, wider project engagement of interest groups, reporting and assessment of economic performance.

- The development of modern society leads to corporations having a very active role when it comes to sustainable development. This area today is not only a part of the corporate philosophy of the company itself, but it is also part of the company’s business environment. As strategists and advisers on corporate positioning, we are obliged to provide our clients with the best and up-to-date services, in order to localize this worldwide trend – sustainable development trend – in the creative and acceptable manner - said V+O Communication Serbia Director General Marina Svabic.

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